This campaign aims to create awareness that ZUJI is an online travel agency that always provide young travellers with a one-of-a-kind beautiful travel experience.
In order to show how planning a trip with Zuji leads to many wonderful encounters with people and places, this campaign featured short videos based on true stories that perfectly encapsulated the attitude of fiercely independent travellers. The goal is to capture the imaginations of discerning individuals seeking trips that offered them genuinely unique experiences.
In order to show how planning a trip with Zuji leads to many wonderful encounters with people and places, this campaign featured short videos based on true stories that perfectly encapsulated the attitude of fiercely independent travellers. The goal is to capture the imaginations of discerning individuals seeking trips that offered them genuinely unique experiences.
The campaign also integrated with an interactive bus shelter, showcasing the 2 encounter stories during the month and featuring an interactive game on weekends, this channel added yet another dimension to the ZUJI brand.
